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605 How MacGyver Makes a Video: Tips and Tricks for the Novice Video Producer

1:00 PM - 2:00 PM
Thursday, April 21

Tracks: Video & Media

You don’t need to spend thousands of dollars to hire a professional video production unit to create an effective learning video. If you’ve got the budget, you’ll definitely get a great product. But if you don’t, you can still create an effective video, and it might be easier than you think. This presentation will explore the power of video, its value to learning, specifically in workflow learning (or performance support), and the options you have to produce compelling and impactful video.

This presentation will cover basics of video production, provide tips and tricks for more effective production, and give you a list of different platforms that can be leveraged for rapid video development.

In this session you will learn:

  • How video can and is already being used as a great knowledge acquisition solution
  • Why pre-production can be as or more important than the actual production
  • Why you should focus on “how it looks” but also “how it sounds”
  • Entry level options for video production equipment

Jeremy Medrano

Chief Creative Officer

Infinitude Creative Group

Jeremy Medrano, a creative director at Infinitude Creative Group, found his passion for visual design and storytelling early on. After graduating with a degree in digital filmmaking from the Art Institute of Dallas, Jeremy began his career as a video editor, motion graphic artist, and graphic designer. Due to his dedication and drive for innovative results, he quickly moved into a management role, then into creative direction. At Infinitude, he oversees the artistic development of all work; supervises the team of designers, editors, and production artists; and is always pushing the envelope to produce better work and expand the organization’s capabilities.