Even though YouTube, Google, and smartphones have changed how we find and apply new information, many organizations continue to train employees using slow and outdated approaches to training that fail to leverage current tools and technology. The good news is a range of augmented reality (AR) solutions available today make it possible to share valuable knowledge in the flow of work within seconds! Used wisely alongside traditional training modalities, AR can equip learners with the answers they need, in the moment, to feel confident, supported, and prepared. From sales to service, how we support our learners must evolve to reflect the pace of our time, and AR makes that dream a reality.

In this session you’ll learn how a deep evaluation of technologies led to the deployment of an augmented reality (AR) solution to support frontline sales training at T-Mobile. This solution from a third party-vendor allows instructional designers to explore new ways to engage learners with meaningful content in the flow of work. You’ll discover how AR can reduce costs, scale to support large audiences, equip learners with a reusable resource, and drive increased retention based on rapid access and use in the moment of need. With four pillars governing AR content strategy, you’ll see how any organization can quickly move training and development efforts into the 21st century in real and tangible ways. Based on more than three years of trial and error, you’ll gain insights that can help you make the financial case for AR over other CAPEX investments while showing strong ROI against potential costs.

In this session you will learn:

• Four pillars of AR content strategy for use in any organization
• How AR can support training in a sales environment
• Why AR has more use cases than VR at a lower cost
• Risks to address before and after AR deployment

Technology discussed:

Augmented Reality (AR), AR design variables, mobile device use cases