111 Once Upon a DIY Budget: I Made A Media-rich Learning Experience
10:45 AM - 11:45 AM
Wednesday, April 12
Tracks: Video & Media
We know that learning retention is improved with the use of images and conversational narration (Mayer, 2005). Well-chosen words, visuals, and sounds can help to elicit feelings of joy, motivation, belonging, inspiration, and other emotions. However, the planning, production, post-production, and quality assurance processes involved in rich multimedia for learning can be extremely costly and time intensive. How can designers create polished learning experiences in the face of tight timelines and lean budgets? And how can we ensure we do so with inclusion and accessibility as a core of our process?
In this session you’ll learn how to create powerful videos quickly and affordably while still making an impact on learners in your own special way. We’ll discuss a basic approach to script writing that promotes empathy to connect with learners on a deeper level. We’ll discuss what we can do with the tools at hand and explore more creative alternatives without compromising on inclusion. With a shoestring budget in mind, this session will provide practical tips, tools, and solutions that can be quickly adapted to enhance not only the look and feel of your learning designs but also the affective impact on learners. When videos help learners feel understood and connected, they will believe more in their abilities and how they can contribute to their communities and the world.
In this session you will learn:
- To write scripts demonstrating empathy and understanding of your learners’ needs and concerns
- To creatively leverage readily available multimedia tools and myriad of free resources
- To use multimedia to set the stage for a powerful learning experience
- To source assets that help to tell a cohesive story
- To mindfully curate multimedia content that is inclusive and accessible
Vimeo editor / Adobe Rush (video editing software), Pexels / Pixabay / Mixkit (free Creative Commons stock media), Canva (free motion graphics), MS Excel Script Word Count Template
Dr. Bonnie Budd is the design manager at WGU Academy. Prior to this role, she was the director of online learning at Bryant University and a leader in the Teaching and Learning Lab at the Harvard Graduate School of Education. She currently teaches graduate students in the MS, Learning Experience Design program at Brandeis University. Bonnie holds a BS in mathematics, an MA in adult education, and an EdD focused on adult student motivation in online learning.
Senior Multimedia Designer
Stephanie Rivera loves pushing the limits of visual communications by walking the line of designer and storyteller. She received her master’s degree from the University of South Florida in digital media and design, and her bachelor’s degree in graphic design. Before joining WGU Academy, Stephanie was art director at the University of South Florida where she oversaw the multimedia production for graduate programs. She contributed to transforming classroom instruction into immersive, interactive learning for online learners. Stephanie played a key role at USF where she championed the production of the university’s first accessible and interactive eBook as part of the Textbook Affordability Project. The eBook has won several awards and has been downloaded from the iTunes Store globally. Over the years, her work has been recognized with several esteemed awards, including Hermes, Telly, MarCom, NCMPR Paragon, and AFC awards. She currently works as the senior multimedia designer for WGU Academy, leading visual design standards that enhance course experiences based in learning science and learner feedback.